• Demi-Permanent intelligent hair color technology

• Built-in conditioning formula leaves hair stronger and shinier

• Faster than all other colors in the market

• Get 100% gray coverage OR blending. COLOR achieves both, so the choice is yours.

• No ammonia. It is gentler on your hair and scalp.

• Not a metallic dye like many drug store products. • Lasts 4-6 weeks

• What can I expect as my hair grows out?
COLOR by MiN New York will gradually fade over time. You won't see any major difference or off-color results. It's a formula designed specifically for men to FADE ON TONE.

• How much gray will it cover?
Unlike other companies' products, COLOR by MiN New York CAN cover the gray completely. COLOR can also help reduce the amount of gray in a natural-looking way. With COLOR by MiN New York, you can add "pepper" among the salt and pepper, along with various shades of brown and black.

• How long does it take?
MiN New York's COLOR kits will give you the result in just 3 to 5 minutes!

• Will it damage my hair?
COLOR by MiN New York is formulated with special ingredients that actually improve the condition of hair.

• Are the usages for this kit?
COLOR by MiN New York can be used for 100% gray coverage or gray blending on hair and facial hair. Our kit is great for root touch-ups as well. Professionals also use COLOR to introduce low lights and add dimensions to hair.

• The best time to use MiN New York Color is after you have received a hair cut. Begin with areas of more stubborn, concentrated gray to allow the product to begin setting while you then continue to color the rest of your hair.

• Retouch applications are easy! Brush the product only on gray roots. Wait 3-4 minutes and at the 5th minute, comb the mixture through all your hair to tone the ends. To keep some gray at sideburns or temples, apply to those areas last.

• Remember that 50% of a successful color application is product performance and the other 50% is application.

• For best results, please use COLOR SAFE SHAMPOO like DETOX or WASH by MiN New York.

• A professional ProColor by MiN New York application is our recommendation. We prefer that you locate a MiN salon in your area for the best result. The choice, of course, is up to you!